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Gucci - Wikipedia. This article is about the line of clothing. For the rapper, see Gucci Mane. For the Kreayshawn song, see Gucci Gucci.
Gucci (; Italian pronunciation: [ˈɡuttʃi]) is an Italianluxury brand of fashion and leather goods, part of the Gucci Group, which is owned by the French holding company. Kering.[2][3][4] Gucci was founded by Guccio Gucci in Florence in 1. Watch Before Sunset Online Forbes here. Gucci generated about €4. Business. Week and climbed to 4. Top Global 1. 00 Brands" chart created by Interbrand; [6] it retained that rank in Interbrand's 2. Gucci is also the biggest- selling Italian brand.[6]Gucci operates about 2. September 2. 00. 9, and it wholesales its products through franchisees and upscale department stores.[8] In the year 2.
US$1. 2. 1 billion, with sales of US$4. In the Forbes World's Most Valuable Brands list, Gucci is ranked the 3. May 2. 01. 5.[9] As of January 2.
Alessandro Michele.[1. History[edit]With beginnings at the end of the 1. Gucci [1. 1][1. 2][1. As an immigrant hotel worker in Paris and later London, young Guccio Gucci (1. Before leaving, he visited the manufacturer, H.
J. Cave & Sons. Upon returning to his birthplace of Florence, a city distinguished for high- quality materials and skilled artisans, he established a shop in 1. Although Gucci organized his workrooms for industrial methods of production, he maintained traditional aspects of fabrication. Initially, Gucci employed skilled workers in basic Florentine leather crafts, attentive to finishing. With expansion, machine stitching was a production method that supported construction. Together with three of his sons, Aldo Gucci (1.
Vasco Gucci (1. 90. Rodolfo Gucci (1. Gucci expanded the company to include stores in Milan and Rome as well as additional shops in Florence. Gucci's stores featured such finely crafted leather accessories as handbags, shoes, and his iconic ornamented loafer as well as silks and knitwear in a signature pattern. The company made handbags of cotton canvas rather than leather during World War II as a result of material shortages. The canvas, however, was distinguished by a signature double- G symbol combined with prominent red and green bands.
After the war, the Gucci crest, which showed a shield and armored knight surrounded by a ribbon inscribed with the family name, became synonymous with the city of Florence. Aldo and Rodolfo Gucci further expanded the company's horizons in 1.
New York City. Film stars and jet- set travelers to Italy during the 1. Florence, turning Gucci's merchandise into international status symbols. Movie stars posed in Gucci's clothing, accessories, and footwear for lifestyle magazines around the world, contributing to the company’s growing reputation. Gucci Shop on Strøget in Copenhagen, Denmark. Gucci Store in Toronto, Canada.
Gucci's distinctive lines made its products among the most frequently copied in the world in the early 2. Pigskin, calf, and imported exotic animal skins were subjected to various methods of fabrication. Waterproof canvas and satin were used for evening bags. Bamboo was first used to make handbag handles by a process of heating and molding in 1. In 1. 96. 4 Gucci’s lush butterfly pattern was custom- created for silk foulards, followed by equally luxuriant floral patterns.
The original Gucci loafer was updated by a distinctive snaffle- bit ornament in 1. Rolls- Royce" luggage set was introduced in 1. Watches, jewelry, ties, and eyewear were then added to the company's product lines. A particularly iconic touch, introduced in 1. G logo for belt buckles and other accessory decorations.[1.
The company prospered through the 1. Gucci to the brink of disaster. Rodolfo’s son Maurizio Gucci took over the company’s direction after his father’s death in 1. Aldo—who eventually served a prison term for tax evasion. Maurizio proved to be an unsuccessful president; he was compelled to sell the family- owned company to Investcorp,[1. Bahrain- based company, in 1. Maurizio disposed of his remaining stock in 1.
Maurizio was murdered by a hitman in Milan in 1. Patrizia Reggiani, was convicted of hiring his killer. Meanwhile, the new investors promoted the American- educated Domenico De Sole from the position of family attorney to president of Gucci America in 1. The company had previously brought in Dawn Mello in 1.
Well aware of Gucci’s tarnished image and the value of its name brand, Mello hired Tom Ford in 1. He was promoted to the position of creative director in 1. Before Mello returned to her post as president of the American retailer Bergdorf Goodman, she initiated the return of Gucci’s headquarters from the business center of Milan to Florence, where its craft traditions were rooted. There she and Ford reduced the number of Gucci products from 2.
There were seventy- six Gucci stores around the world in 1. Ford was instrumental in the process of decision- making with De Sole when the Gucci Group acquired Yves Saint Laurent Rive Gauche, Bottega Veneta, Boucheron, Sergio Rossi, and, in part- ownership with Stella Mc. Cartney, Alexander Mc. Queen and Balenciaga.
By 2. 00. 1 Ford and De Sole shared the responsibility for major business decisions, while Ford concurrently directed design at Yves Saint Laurent as well as at Gucci. The French conglomerate Pinault- Printemps- Redoute, however, gained ownership of 6. Gucci Group’s stock in 2. Women’s Wear Daily then announced the departure of both Domenico De Sole and Tom Ford from the Gucci Group when their contracts expired in April 2.
The last spring collection under the direction of Ford and De Sole was a critical and commercial success. Amid widespread speculation in the fashion press about Ford’s heir, the company announced in March 2. In 2. 00. 5, Frida Giannini was appointed as the creative director for women’s ready- to- wear and accessories, previously joining Gucci in 2. In 2. 00. 6, she also became the creative director for men's ready- to- wear and the entire Gucci label.[1.
As announced in December 1. Creative Director Frida Giannini and CEO Patrizio di Marco were to step down from Gucci. Marco Bizzarri was appointed CEO of the brand.[1. In 2. 01. 7, Bizzarri said, "Being socially responsible is one of Gucci's core values, and we will continue to strive to do better for the environment and animals," and therefore fur would be banned from Gucci collections as of 2. Corporate[edit]. Gucci Store in Buenos Aires, Argentina. A turnaround of the company devised in the late 1. Gucci a global contender and a notable fashion label.
In October 1. 99. Gucci went public and had its first initial public offering on the AMEX and NYSE for $2. November 1. 99. 7 also proved to be a successful year as Gucci acquired a watch license, Severin- Montres, and renamed it Gucci Timepieces. The firm was named "European Company of the Year 1. European Business Press Federation for its economic and financial performance, strategic vision as well as management quality.[citation needed]Gucci headquarters are in Florence, other world offices are in Milan, Paris, London, Hong Kong, Japan, and New York. Kering headquarters are in Paris. In 1. 98. 9, Maurizio managed to persuade Dawn Mello, whose revival of New York's Bergdorf Goodman in the 1.
Gucci Group as Executive Vice President and Creative Director Worldwide. At the helm of Gucci America was Domenico De Sole, a former lawyer who helped oversee Maurizio's takeover of ten 1. The last addition to the creative team, which already included designers from Geoffrey Beene and Calvin Klein, was a young designer named Tom Ford. Raised in Texas and New Mexico, he had been interested in fashion since his early teens but only decided to pursue a career as a designer after dropping out of Parsons School of Design in 1. Dawn Mello hired Ford in 1.
Richard Buckley. In the early 1. Gucci underwent what is now recognized as the poorest time in the company's history.
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